Amy Cosper
Award-winning business editor and content strategist with expertise in entrepreneurship, startups, and the creative economy. Proven track record in leading digital transformations, enhancing online presence, and driving audience engagement through innovative content strategies.
A Bit About Me
I’m a storyteller, content strategist, editor and seeker of adrenaline. I’ve lived all over the place, but found a sense of place on a ranch in Colorado with some horses. When I’m not digging hay out of my bra or writing about digging hay out of my bra, I ride a motorcycle on twisty roads whenever I can. I’ve ridden a lot of places, but the most terrifying was the highway of death in northern Mexico. It lives up to its name.
Work Experience
JANUARY 2021 – December 2023
SEPTEMBER 2017- AUGUST 2020
JULY 2008 - AUGUST 2017
2003 - 2008
EDITOR IN CHIEF
MLR Media, Family Business magazine (digital, print, online, in-person, video)
* Created overall content strategy for online, social, print, and
video conference platforms
* Assigned and edited all cover stories, feature articles, and
photography for online and print publications
* Conducted fact-checking and research
* Managed a team of writers, editors, creative directors, and photographers
* Developed conference content, including selecting speakers and keynoters
* Redesigned and repositioned the Family Business magazine brand
* Introduced new voices, writers, designs, and innovative thinking
* Improved online/digital presence and increased international footprint
* Identified revenue and partnership opportunities
* Launched, design, write four weekly industry newsletters
* Achieved significant results, including an 85% year-on-year increase in web traffic through SEO, social media, and an enhanced feature/headline strategy. Also, achieved a 700% increase in social engagement. Received industry recognition, including a Neal Award for reporting, a Grand Neal Award for the "Reckoning" feature, and a Tabbie Award for best cover (Grit).
CONTENT DIRECTOR + NEW BIZ DEV
Creative Business Network (Copenhagen, Denmark)
* Created a business model and creative brief for an international
startup competition, focusing on scaling and leading with content and
editorial
* Developed content strategy, website, social media/apps, and conference materials
* Designed conference program content, keynotes, sessions
* Built a contributed content network of 74 national partners for digital platforms
* Identified revenue and sponsorship opportunities through revenue proformas
* Developed and managed international partnerships and licensing
* Overcame cultural challenges and increased engagement by scaling
content through social media and SEO
VP, EDITOR IN CHIEF
Entrepreneur Magazine, Entrepreneur.com
* Overhauled editorial strategy, readership, and circulation for a 40-year-old brand
* Rebranded editorial voice, purpose, and authority across multiple platforms
* Developed integrated content packages for sponsors and advertisers, including conferences, online, print, video/films, and social media
* Led three major redesigns and repositions, resulting in numerous awards
* Assigned and edited cover stories and features
* Managed content, writers, art directors, and photographers
* Decreased operational budget by 60% and increased traffic by 87%
* Established a content partnership with Esquire magazine ("The Esquire Guy" column, which later became a book)
* Managed writers, editors, art directors, and large budgets
* Spoke at entrepreneur-centric conferences internationally
* Made a significant impact on the entrepreneurial community through the stories we told and the people we covered
VP, EDITORIAL DIRECTOR
Wiesner Financial Media
* Provided editorial leadership for a financial publishing group
* Executed revenue projects, campaigns, and conferences
* Redesigned and repositioned brands while launching new products
* Successfully launched two magazine platforms and four conferences